Radical transparency
Finances
We publish our unit economics, revenue streams, and 3-year forecast because affordability without accountability is just marketing. Every figure below is drawn directly from our operating model.
Unit economics
The anatomy of a $13 USD pair.
Average selling price
$13.00 USD
blended B2C / B2B / social
COGS per unit
$3.00 USD
landed, ex-workshop
Gross profit per unit
$10.00 USD
77% gross margin
Donated pair funded
$3.00 USD
1-for-1 impact cost
Contribution margin
$7.00 USD
before opex
Net profit per unit
~$4.87 USD
37.5% net margin (Y1 avg)
Revenue streams
Four channels. One mission.
D2C retail
$13 USD / pair · ships flat in a K1 paper band
B2B bulk
Volume pricing for corporate and NGO buyers
Workplace SaaS
$450 USD / month subscription · $900 USD one-time setup for smart dispensing bins
Impact / donation channel
Fully funded by retail margin — never a cost line for partners
3-year forecast
Growth without compromise.
| Period | Units sold | Revenue | Net profit | Net margin |
|---|---|---|---|---|
| Year 1 | 51,650 | $803,700 | $301,388 | 37.5% |
| Year 2 | 112,400 | $1.74M | $682,900 | 39.2% |
| Year 3 | 218,900 | $3.39M | $1.42M | 41.8% |
Units include D2C, B2B bulk, and impact / donated pairs. Impact pairs are funded internally from retail margin and carry $0 revenue.
Use of funds
Where seed capital goes.
Working capital & inventory45%
Manufacturing tooling & QA20%
Marketing & community education20%
SaaS platform & IoT dispensers10%
Operating reserve5%
Figures reflect FlowForward's internal operating model and are provided for transparency and planning purposes. Actual results may vary.